All workFood & beverage / 2025

Bowl’d

An Indian culinary perspective for a fresh, modern salad bar.

  • Visual identity
  • Brand applications
Bowl’d visual identity
The starting point

A challenge
worth exploring.

Give a contemporary salad bar a distinctive Indian character without relying on familiar minimalist salad-bar conventions.

The design response

A bold visual identity brings Indian culinary culture into a playful, modern brand system and its applications.

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