BlackDominoStrategy + identity + everything between Start a project
All workConcept studyFood & beverage / 2025

Cherry&Chrome

A soda identity and packaging concept inspired by the American soda parlor.

  • Visual identity
  • Packaging
Cherry&Chrome visual identity
The starting point

A challenge
worth exploring.

Balance nostalgic charm with a contemporary, carefully considered identity that works on packaging and digital surfaces.

The design response

A retro Americana direction combines expressive typography, a bold palette and packaging inspired by the visual culture of the soda parlor.

Cherry&Chrome — brand identity and applications, view 1
Cherry&Chrome — brand identity and applications, view 2
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